How to Get More Leads in 2020 [9 Proven Tactics]

Lead generation is one of the most important things you can be doing for your business in 2020. After all, nurtured leads are significantly more likely to result in sales than from random strangers off the digital streets. And while we all know that we should be prioritizing lead generation, the real question is this: How on earth can we do that? For companies who are new to lead generation, you might not be sure where to start, especially when …

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Digital Marketing Techniques and Strategies

The digital world seems to become unstoppable nowadays. The presence of the internet revolutionized everything, even in managing businesses. From different promotional strategies like print ads, billboards, and telemarketing that ruled the marketing services for a long time, the present demands of marketing involve reaching people online. This is now the focus of a digital marketing company. The Concept of Digital Marketing Digital marketing is a general term that covers all forms of Virginia marketing services that use digital channels …

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The COVID-19 pandemic and Digital Marketing.

COVID-19 pandemic and Digital Marketing, SEO experts are here to keep Businesses afloat. Let us be sensible of our content and listen to SEO experts so that we can adapt throughout the pandemic. Research data about websites from different industries are showing the effects of the COVID-19 pandemic. The website’s performance dropped by an average of 20% for the past two weeks, except for those businesses/products that were considered an essential human need. As a result, most businesses are trimming their …

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WHAT YOU NEED TO KNOW ABOUT GOOGLE’S CORE UPDATE

[vc_row][vc_column][vc_column_text]Each day, Google usually releases one or more changes designed to improve their search results. Most aren’t noticeable but help them to incrementally improve. Several times a year, Google makes significant, broad changes to their search algorithms and systems. They refer to these as “core updates.” Their designed to ensure that overall, Google is delivering on their mission to present relevant and authoritative content to searchers. One of these core updates just occurred with Google announcing the recent changes. As …

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All Hail Hashtags! – The King of Social Media

[vc_row][vc_column][vc_column_text]Touch-tone telephone service was first unveiled in 1963 and became available to consumers in 1964. A touch-tone phone could make a total of seven tones. The way it worked was, the user pushed one button which produced a combination of two sounds. Microphones hooked to a computer listened for the sounds and was able to decode the number. Two tones together were used because it made it easier for the computer to differentiate the sound from music, voices or background …

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How Your Business Can Collaborate with Instagram Influencers to Grow Ecommerce Sales

It used to be that if you wanted an endorsement for your product or service, you had to spend big money to net a celebrity spokesperson. Think of Michael Jordan with Nike, William Shatner with Priceline, Samuel L. Jackson with Capital One, James Earl Jones with CNN, and so forth. Enter the age of social media. Now, we have a new kind of endorsement, one that is affordable and within reach for businesses of all sizes. They’re called influencers. An …

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Creating Buyer Personas for Effective Marketing

Buyer personas can help your business create compelling content, drive more sales, and keep your customers happy and loyal. The problem is, though, creating good buyer personas can be difficult. Where do you start? This post will break it all down. We’ll dive right into what a buyer persona is, explain why they’re valuable and then give you a step by step, actionable strategy for creating buyer personas and using them to drive awareness and sales. What is a Buyer …

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Facebook Group vs. Facebook Page: What’s Better for Your Brand?

Social media has changed our world forever. It’s put us in contact with people faster than ever before, regardless of their location. It has also given people and businesses a way to connect that was previously unimaginable. Direct feedback, customer communication, praise, complaints, reviews – social media offers a way to obtain it all. And all of it pretty easily. But using the features of social media correctly and effectively is much different than simply using social media. We know …

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