Representatives from Mozilla, parent company of Firefox, have explained why the browser is now blocking Google Analytics by default. An updated version of the Firefox browser was released this week which blocks all trackers including Google Analytics. That means traffic data may be affected when visitors are using the latest version of Firefox. Mozilla claims
Out of my 15-year career, 7 of them were spent at a digital marketing agency. It’s where I learned to cut my teeth, put a deck together, speak to clients properly (jury is still out on this one), etc. Were we perfect? Of course not, but we were honest and approached every engagement with heart
Google is improving the SOS alerts shown in Search and Maps with visual information and a new navigation system. SOS alerts are shown during times of crisis, like when a natural disaster is occurring. People will now have more reliable information about where a disaster is and where it will be next. Hurricanes, earthquakes, and
When you are doing SEO, how you communicate your SEO efforts can be just as important as actually doing them. There is no shortage of ways that you can explain SEO. But, explain it the wrong way, and your boss or client can get the wrong idea when you meant to explain something entirely differently.
Search engine marketing and display advertising are some of the best ways to reach your audience in a target market. In a way, this is more appealing to brands and website owners doing (or hoping to do) businesses in multiple countries considering the fact that you can begin advertising in new and different markets in
Google published a developers page about overriding the geographic location (chrome geolocation spoof) via Chrome DevTools. This new page supersedes an older version. Chrome can override your geographic location and show a different location with Chrome DevTools. This is so that you can test to see how a website responds to a different geographic location.
Good morning, do you have a new site in the works? If so, take note that Google will start defaulting to mobile-first indexing for all new sites starting July 1. We reported earlier this week that the change in July will only affect new sites that have been “previously unknown to Google Search.” If you
The landscape of online businesses is rapidly changing every year. What used to work last year has already been replaced or updated to keep up with the dynamic nature of online business. Just about every aspect of running a business has changed, including lead generation. Where client referrals and networking used to be the key
The explosive rise of messenger apps like Facebook Messenger and WhatsApp is hard to ignore, and provides many new opportunities for businesses trying to engage new customers. The usage of these apps have grown exponentially in the past few years, with Facebook leading the way in the US with over 110 million monthly users. And
<h1> brand awareness vs reach </h1> Clients ask us all the time what we can do with a small media budget. So we thought we would write a post to help everyone understand the options better on Facebook. So for context, when we choose a campaign objective, Facebook will optimize towards serving the ad to people